Keeping Bravo Super-fans Engaged
Bravo's first true content app was created to keep fans further engaged with exclusive videos, galleries, location based offers and an in-app inbox for special messaging.
The app was released simultaneously with the launch of the responsive site and helped promote the Daily Dish, a new content vertical that focused on pop and entertainment culture through a Bravo lens. Featured as a Best New App in iTunes, it gave Bravo users the content they craved, while promoting the vertical's mission of engaging casual users with content offerings beyond the world of Bravo.
